As a facilitator of dialogue between the industry and the government,
FBMG is involved in tackling a variety of issues related to the industry.
Issues like commodity pricing, self-regulation of marketing messages, and international alliances are ones that need industry-wide discussion and cooperation. FBMG's corporate events and initiatives manage to bring together key stakeholders in the process, and enables a comprehensive resolution of such challenges.
2012F&B is launced
2014Events-Dubai Export & SME Discussion
-IFBA and FBMG Partnerships
-Meeting with Ministry of Environment & Water
2016Events-Meeting with General Secretary of MOH
-F&B Wafaa initiative Ramadan Charity with Bict Al khair
-Nutritional Aspect Awareness Session
Today the group is moving towards the next level of engagement with its members and its various stakeholders through digital platforms.
It engages with members through digital media channels and has a communication strategy that complements consumer education and awareness linked to the food sector.
It has played a proactive role in promoting ethical marketing to kids, the healthy formulation of products, and improved labeling standards, in its efforts to complement the government initiatives.